Commercial

Buick — Drive To Love

Motion Design

Role

This series of four spots, directed by Ole Peters, was created to showcase the performance and character of the 2014 Buick Regal GS. As part of the talented team at Sehsucht, I contributed by designing and animating the title sequences, helping to capture the dynamic energy and bold personality of these high-performance vehicles.

Motion Design | Animation 

Client | GM Shanghai
Agency | Lowe China
GCD | Norman Tan
Creative Director | Yiyuan Liao
Agency Producer | Connie Chua
Production Company | Made in China Films
Executive Producer | Lee Cheng
Post Producer | Juice Wang
Director | Ole Peters
DOP | Bernd Wondollek
Production Design | Sehsucht, Hamburg
Postproduction Studio | Sehsucht, Hamburg
Producer | Jan Tiller, Felix Niehoff
Edit | Artur Jagodda
Motion Design | Dominik Wieschermann, Carol Gruner, Axel Brötje, Nadine Ihde, Mitra Navab-Pour, Sebastian Spitze
Compositing | Marcel Lemme, Juan Pablo Brockhaus, Yacoob Essack, Florian Zachau
Color Grading | Florian ZachauMusic | Massive Music, Amsterdam
Sound FX & Mix | Hastings, Hamburg